business
B2B Case Study Structure
Interview-based customer success story template
The Prompt
Create an outline for a B2B case study featuring [CLIENT COMPANY] using [YOUR PRODUCT]. Structure with: 1) Challenge (quantify pain points), 2) Solution (specific features used), 3) Results ([METRIC] improvement in [TIMEFRAME]), 4) Client quote, and 5) Call-to-action. Include interview questions to ask the client for each section.
When to use this
When creating sales collateral from customer success stories
Pro tips
- →Get client approval early
- →Highlight unexpected benefits
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