A 3-email sequence to collect powerful testimonials without being pushy.
Act as a conversion copywriter specializing in professional coaching. Design a 3-email testimonial collection sequence for [COACH_NAME]'s clients who've achieved [RESULT] through their [PROGRAM_NAME] program. Email 1 (Day 0): Celebration email recognizing specific client progress with metrics ([IMPROVEMENT_METRIC]), including a soft ask framed as helping others achieve similar results. Email 2 (Day 3): Guidance email with exact testimonial structure: a) Challenge before coaching, b) Transformation experience, c) [KEY_BENEFIT] achieved, plus 3 pre-written questions they can answer. Email 3 (Day 6): Deadline-driven reminder offering multiple submission options ([LINK_TO_FORM], voice memo, video). Each email must have: a curiosity-piquing subject line, 150-200 word body with client-specific personalization points, and clear but low-pressure CTAs. Maintain a tone blending professional pride with genuine gratitude, using [COACHING_PHILOSOPHY] as thematic thread.
When clients complete a program or hit milestones.