Brand Voice Guide From Existing Content

Act as a brand strategist analyzing [COMPANY_NAME]'s existing content. Review their [BLOG_POST/WEBSITE/SOCIAL_MEDIA] samples to create a comprehensive voice guide. Document: 1) Core personality traits (e.g. 'Warm but authoritative'), 2) Sentence patterns (avg length, complexity), 3) Word choice preferences (banned words, favorites), 4) Rhetorical devices used (analogies/questions), and 5) Emotional tone spectrum (humor to seriousness). Include: a) 10 representative excerpts with analysis, b) 3 comparison examples from competitors, c) 'Do/Don't' word lists, d) Grammar quirks (Oxford comma? contractions?), and e) Formatting standards (heading styles, bullet usage). Structure the guide with: 1) Overview, 2) Voice Dimensions (table), 3) Applied Examples, and 4) Checklist for writers. Output as a Google Doc with comments explaining rationale. Add a 'Testing Ground' section with 3 rewritten paragraphs showing proper application.